How Paakashala Scaled Across Bengaluru | Vyjayanti Adiga on Family Business, Leadership & Legacy
Discover the inspiring journey of Vyjayanti Adiga as she shares how the iconic Adiga family legacy evolved into Paakashala, one of Bengaluru's leading vegetarian restaurant brands. In this Business Giseness episode, she discusses leadership, scaling 34 outlets, hospitality, branding, and the future of family businesses.
Episode Description
What does it take to transform a cherished family legacy into one of Bengaluru's most respected vegetarian restaurant brands?
This episode of Business Giseness, Vyjayanti Adiga shares the remarkable story behind the evolution of the Adiga family legacy and the growth of Paakashala into a thriving restaurant chain with 34 outlets and a team of over 2,000 people. She offers an honest perspective on the challenges of scaling a hospitality business while maintaining quality, consistency, customer trust, and the values that built the brand.
The conversation explores second-generation entrepreneurship, restaurant operations, leadership, branding, digital marketing, and the changing landscape of Bengaluru's food industry. Vyjayanti also reflects on balancing her roles as an entrepreneur, actor, creator, and business leader, offering valuable insights for aspiring founders, family business owners, and anyone passionate about building a sustainable brand.
In this episode, we discuss the Adiga family legacy, the journey from Adiga's to Paakashala, scaling a restaurant chain across Bengaluru, managing large teams, delivering exceptional customer experiences, branding and digital strategy, second-generation leadership, and the future of Indian vegetarian dining.
Watch the full episode to gain practical business insights on leadership, entrepreneurship, and building a legacy that stands the test of time.
